Greeting card shops, comparisons.

Scribbler

Scribbler, a card shop which is run all over the country, it is generally aimed at all ages but tends to attract attention from younger audiences, as it offers cards which are humorous rather than traditional, the shops itself is bright and packed full of cards. The website is similar in the sense it is visually interesting and has a fairly good layout. 

The cards vary in style but generally have quite a sarcastic theme to them, they tend to sell cards which are from specific areas of the country too, such as the north, where the cards have accents. The cards are often rude, these types of cards would not tend to be sold in a shop which is targeted at those a bit older, such as M&S. 

MOO Cards 

Generally aimed at all ages again, but only an only printing service with no actual physical shops, therefore the audience has to be those who own computers or have access to the internet, less design based and more about the actual printing process. 

Funky Pigeon 

Not a particularly nicely laid out or well visually represented company, the designs are more for comic value than to aesthetically please. the website uses bright, unco-ordinating colours and is aimed more at the younger generation, the cards completely rage in design once again and there is no physical who, so just an online store. 

 Paper-chase

Unlike the previous companies, Paper chase focuses less on the actual cards, and brings in more element of a design. In accordance ith the cards it offers other products such as notebooks, wrapping paper, stationary, mugs, boxes and all kinds of other hints to match. The store is set out well and the layout of the products comes in sets according to the pattern and design. Paper chase is  much more design conscious than he other companies.