Strongly agree (1)
Agree (2)
Have no
opinion (3)
Disagree (4)
Strongly disagree (5)
1.
My
attitude towards advertising in general is positive
1 2 3 4 5
2.
Most
advertisements are believable
1 2 3 4 5
3.
I
usually buy products that are advertised
1 2 3 4
5
4.
Advertising
can persuade me to buy things that I don’t need
1 2
3 4 5
5.
Advertising
doesn’t influence me
1 2
3 4 5
6.
I
am concerned about the representation of women in advertising
1 2
3 4 5
7.
Advertising
portrays women more positively now than in the previous decade.
1 2
3 4 5
8.
Advertisers
should be more responsible for their ads
1 2
3 4 5
9.
Most
advertisements don’t reflect the progression of women status in society
1 2
3 4 5
Statements regarding role portrayals
10.
Advertising
reflects reality
1 2
3 4 5
11.
Advertising
portrays women realistically
1 2
3 4 5
12.
Advertising
accurately portrays women in most of their daily activities
1 2
3 4 5
13.
I
associate myself with women in advertising
1 2
3 4 5
14.
Usually
woman in advertising are positive role models or examples to follow
1 2
3 4 5
15.
Advertising
shows men more realistically than it shows women
1 2
3 4 5
16.
Advertising
accurately shows men in most of their daily activities
1 2
3 4 5
17.
According
to advertisements women do not do important things
1 2
3 4 5
18.
According
to advertisements women make important decisions
1 2
3 4 5
Statements regarding perceptions of women
19.
According
to advertisements women are dependent on men
1 2
3 4 5
20.
According
to advertisements women need men’s protection
1 2
3 4 5
21.
Advertising
discriminates against women of older age
1 2
3 4 5
22.
Advertising
should show older women more often
1 2
3 4 5
23.
Advertising
usually shows women as sex objects
1 2
3 4 5
24.
Advertising
usually shows men as sex objects
1 2
3 4 5
25.
I
don’t mind advertising using female sexuality to attract attention
1 2
3 4 5
26.
I
don’t mind advertising using Male sexuality to attract attention
1 2
3 4 5
27.
The
use of female sexuality in most of advertising is inappropriate
1 2
3 4 5
28.
I
would prefer to see women in advertising dressed less seductive
1 2
3 4 5
29.
Advertising
that sexualizes women should be restricted
1 2
3 4 5
30.
Advertising
normalizes the sexualisation of women
1 2 3 4
5
No comments:
Post a Comment